As the mother of a spirited (!) 18 month old, I’d be lying if I said juggling childcare, studying for my MSc in Applied Positive Psychology and Coaching Psychology and setting up my recently launched coaching business for mothers over the past few months hasn’t been a challenge! In September I was finding things particularly hard. Having decided to use the summer break from university to work on my business branding and website, I had employed a great website designer, but when it came to deciding on a name for the business, I hit a wall. Nothing I came up with felt right or authentic enough. To add to my stress, the start of term was fast approaching, which meant I was running out of time.